內容簡介
觀察訪客轉換為客戶的行為模式，並採取具體行動。別再看無聊的圖表和無用的報告，著眼於客戶旅程的細節，而非網站整體活動。
著眼於客戶旅程的細節，而非網站整體活動；
回饋用戶檔案數據至 Klavyio、Facebook 和 Google 以進行更好的定位；
引入高級指標，例如：注意力得分、最近性、頻率和生命週期價值。
優化客戶體驗中的每個觸點
Verfacto 可連接匿名交通和所有裝置的個別用戶。
根據用戶的檔案、訪問意圖和瀏覽行為，找到適當的互動時間點；
根據用戶的意圖和期望提供優惠；
自定義規則以定義範圍。
即時訪客檔案存取
想像一下能夠區分常客和訪客，或根據客戶興趣調整現場營銷。即時客戶檔案能夠精確地提供上述功能。
著眼於客戶旅程的細節，而非網站整體活動；
回饋用戶檔案數據至 Klavyio、Facebook 和 Google 以進行更好的定位；
引入高級指標，例如：注意力得分、最近性、頻率和生命週期價值。
重點隱私分析
使用不侵犯用戶隱私的追踪方式。不必擔心 GDPR、CCPA 或 PECR。
避免出現 cookie 橫幅；
所有收集的數據均歸您所有，只能匯出至您的帳戶；
不使用 cookie 或收集任何個人數據。
我們知道用戶從哪裡來
最後一次點擊/來源歸因往往具有誤導性。Verfacto 使用獲取地圖顯示用戶從何處來，以及他的首選頻道。
定義客戶最有效轉換的頻道；
根據用戶的行為來調整溝通。
經由利益檔案獲得行為洞察力
我們的追踪方式不基於 cookie，因此可以存儲更長的客戶歷史，並為您提供更深入的有關受眾喜愛的溝通和參與歷史的洞察。
以個別層面評估“自然”與“付費”市場行銷活動的效果；
比較訪問和購買模式；
了解客戶旅程的階段，並與其他您擁有的工具相互運作。
介紹 Verfacto
外掛標籤
開發者團隊
② 後台搜尋「Verfacto Marketing Analytics for WooCommerce」→ 直接安裝（推薦）
📦 歷史版本下載
原文外掛簡介
See what turns your visitors into customers and what are their behavioral patterns. Forget about boring graphs and useless reports. Act upon customer journeys details, not generalized website activity.
Act upon customer journeys details, not generalized website activity;
Feed profiles data back to Klavyio, Facebook and Google for better targeting;
Introduce advanced metrics like: attention score, recency, frequency, life-time value.
Optimize Every Touchpoint in the Customer Experience
Verfacto connects anonymous traffic with individual users across all devices.
Find the perfect time to interact with your visitors based on their profiles, visit intent, and browsing behavior;
Give offers based on user’s intent and expectations;
Introduce your own rules to define segments.
Access customer profile in real-time
Imagine the ability to separate returning customers from visitors. Or adapting your onsite marketing by customer’s interests. Real-time customer profiler does exactly that.
Act upon customer journeys details, not generalized website activity;
Feed profiles data back to Klavyio, Facebook and Google for better targeting;
Introduce advanced metrics like: attention score, recency, frequency, life-time value.
Analytics with focus on privacy
Use tracking that doesn’t violate the privacy of your users. Do not worry about GDPR, CCPA, or PECR.
Get rid of cookie banners;
All collected data is yours and exportable only to you;
We don’t use cookies or collect any personal data.
We know where users come from
Last click/channel attribution is often misleading. Verfacto uses an acquisition map to show where the user is coming from and what is his preferred channel.
Define customer’s most converting channel;
Adapt communication to customer’s acquisition map.
Behavior insights via interest profile
Our tracking is not cookie based, so we can store longer customer history and give you deeper insights about your audience preferred communication and engagement history
Effectiveness of “organic” vs “paid” marketing activities on individual level;
Compare visit and purchase patterns;
Know the stage of customer’s journey and enable it with other tools you have onboard.
INTRODUCTION TO VERFACTO
