[WordPress] 外掛分享: Universal WP Lead Tracking

WordPress 外掛 Universal WP Lead Tracking 的封面圖片。

前言介紹

  • 這款 WordPress 外掛「Universal WP Lead Tracking」是 2022-11-08 上架。
  • 目前有 100 個安裝啟用數。
  • 上一次更新是 2024-04-03,距離現在已有 395 天。超過一年沒更新,安裝要確認版本是否可用。以及後續維護問題!
  • 外掛最低要求 WordPress 3.3 以上版本才可以安裝。
  • 外掛要求網站主機運作至少需要 PHP 版本 5.4 以上。
  • 有 1 人給過評分。
  • 還沒有人在論壇上發問,可能目前使用數不多,還沒有什麼大問題。

外掛協作開發者

inboundhorizons |

外掛標籤

form | lead | email | contact | tracking |

內容簡介

Universal WP Lead Tracking 提供您關於使用者從您的 WordPress 網站聯繫表單提交的重要資訊,並允許您立即設置 Google Analytics 事件,當有人在您的網站提交表單時傳送轉換資料。

當您從網站聯繫表單收到電子郵件時,您將立即看到有關使用者所在的着陸頁面、他們填寫聯繫表單的頁面、引用來源將他們送到您的網站的情況、他們的 IP 地址位置(國家)和使用的瀏覽器/平台的資料。

只需在您網站上的聯絡表單提交時將 [tracking-info] 短代碼放入您收到的電子郵件中,即可添加此資訊。只需將 [tracking-info] 短代碼粘貼到您的電子郵件模板中,每次您從網站接收到主動聯繫時,您就可以看到提交表單的用戶的資訊。

此外掛提供的特定資訊

這些追蹤資訊特別包括表單頁面 URL、原始來源、着陸頁面、用戶 IP 和瀏覽器。這些具體項目是什麼意思?

表單頁面 URL:這是用戶填寫您表單的網站頁面。
原始來源:這是用戶從哪裡來訪問您的網站,比如 Google 或 Facebook。
着陸頁面:這是用戶從外部來源首次訪問您網站的頁面。
用戶 IP:這是提交表單的用戶的 IP 地址,包括國家位置。
瀏覽器:這告訴您用戶在提交表單時所使用的瀏覽器。

此追蹤程式適用於大多數主要表單掛件

這個短代碼追蹤方法將與 Contact Form 7、Gravity Forms、Ninja Forms 或 Elementor PRO 上的表單一起使用。因為它是基於短代碼的,您可以將代碼放入這些主要表單外掛的電子郵件提交模板中。

如果您正在通過一些這些掛件的以 HTML 為基礎的輸出發送您的網站電子郵件提交,我們也有相應解決。只需在短代碼中添加 html=”true”,如: [tracking-info html="true"]

此外掛會傳送表單事件到 Google Analytics

作為附加功能,如果您在網站上設置了 Google Analytics,您可以將任何表單提交作為 Google Analytics 事件跟踪。

當您在外掛設置部分選中所需的分析事件時,這將自動發生。我們目前支援 Universal Analytics 的 ga {} 事件和 Google Analytics 4 的 gtag {} 事件。

這將在您的 Google Analytics 檢視中顯示為名為 “submit” 的操作,並且會有一個名為 “Contact Form” 的事件類別,您可以在 Google Analytics 的轉換偏好設置中將其設置為提高潛在客戶的來源。

如需更多有關此外掛的其他掛件、幫助或資訊,請訪問 www.inboundhorizons.com。

原文外掛簡介

Universal WP Lead Tracking gives you important information about users from contact form submissions on your WordPress site and allows you to instantly set up Google Analytics events to send conversion data when someone submits a form on your website.
When you receive an e-mail from a contact form on your website, you will instantly see data on a user’s landing page on your site, the page that they filled out the contact form on, the referring source that sent them to your website, their location IP (country-level) and browser/platform used.
This information is added by simply putting the [tracking-info] shortcode in the email being sent to you when a user submits a form on your website. Just paste the [tracking-info] shortcode in your e-mail template, and every time you receive a lead from your website, you will be able to see information from the user that submitted the form.
The Specific Information This Plugin Provides
The tracking info specifically includes the Form Page URL, Original Referrer, Landing Page, User IP, and Browser. What do these specific items mean?

Form Page URL: This is the page on your website where the user filled out your form.
Original Referrer: This is where the user came to your website from such as Google or Facebook.
Landing Page: This is the page on your website that the user first came to from an outside source.
User IP: This is the IP address of the user that sent a form submission and includes a country location.
Browser: This tells you what browser a user was on when they sent a form submission.

This Tracking Code Works With Most Major Form Plugins
This shortcode tracking method will work with forms on Contact Form 7, Gravity Forms, Ninja Forms, or Elementor PRO. Because it is shortcode based, you can just drop in the code to the e-mail submission template on any of these major form plugins.
If you are sending your website e-mail submissions via an HTML based output on one of these plugins, we have that covered too. Just add html=”true” to your shortcode like so: [tracking-info html="true"]
This Plugin Sends Form Events To Google Analytics
As an added feature, you can track any form submission on your website as a Google Analytics event if you have Google Analytics set up on your website.
This happens automatically when you check the box for the Analytics event you want on the plugin settings section. We currently support ga{} events for Universal Analytics and gtag{} events for Google Analytics 4.
This will show up in your Google Analytics view as an action called “submit” with an event category called “Contact Form” that you can then set as a lead source in your conversion preferences in Google Analytics
For more plugins, help, or information about this plugin please visit www.inboundhorizons.com.

各版本下載點

  • 方法一:點下方版本號的連結下載 ZIP 檔案後,登入網站後台左側選單「外掛」的「安裝外掛」,然後選擇上方的「上傳外掛」,把下載回去的 ZIP 外掛打包檔案上傳上去安裝與啟用。
  • 方法二:透過「安裝外掛」的畫面右方搜尋功能,搜尋外掛名稱「Universal WP Lead Tracking」來進行安裝。

(建議使用方法二,確保安裝的版本符合當前運作的 WordPress 環境。


1.0.2 | 1.0.4 | 1.0.5 | trunk | 1.0.3.1 | 1.0.3.4 |

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