內容簡介
PGO Simple UTM Tracker 是一款專為 WooCommerce 商店設計的外掛，幫助商店擁有者追蹤行銷活動的成效，了解哪些活動能帶來訂單。它安全地記錄各種 UTM 參數，並在顧客結帳時將歸因資料添加到訂單中。
【主要功能】
• 支援第一方 UTM 和點擊 ID 歸因
• 兼容 WordPress Consent API
• 可選擇第一觸點或最後觸點模型
• WooCommerce 訂單元資料
• 傳統訂單與 HPOS 兼容
• 隱藏欄位短碼支援
外掛標籤
開發者團隊
原文外掛簡介
PGO Simple UTM Tracker helps WooCommerce store owners understand which campaigns generate orders.
It captures utm_source, utm_medium, utm_campaign, utm_term, utm_content, gclid, fbclid, msclkid, and ttclid. Attribution is kept in a secure first-party cookie and added to the WooCommerce order when the customer completes checkout.
Choose between first-touch and last-touch attribution. View the source directly in both the classic WooCommerce order screen and the High-Performance Order Storage (HPOS) interface.
The [plugingo_utm_fields] shortcode outputs hidden attribution fields for HTML-compatible forms. Contact Form 7 submissions can also receive the captured fields.
Privacy-first attribution
The recommended consent mode integrates with the WordPress Consent API and captures data only when the visitor has granted statistics consent through a compatible consent solution. An alternative site-managed mode is available for sites that already block the tracker until consent is granted.
The plugin does not contact external services. Attribution data remains on your WordPress installation. Landing pages are stored without query strings, values are limited to 255 characters, and the first-party cookie is HTTP-only, Secure on HTTPS sites, and SameSite=Lax.
Site owners are responsible for describing attribution tracking in their privacy and cookie notices and for selecting a consent mode appropriate to their jurisdiction.
Features
First-party UTM and click-ID attribution
WordPress Consent API support
First-touch or last-touch model
WooCommerce order metadata
Classic order and HPOS compatibility
UTM column in the order list
Detailed attribution panel on each order
Hidden-field shortcode for compatible forms
Contact Form 7 integration
No external services or remote requests
Upgrade to PGO UTM Tracker PRO
If the FREE edition proves useful, PGO UTM Tracker PRO adds simultaneous first- and last-touch journeys, revenue dashboards, campaign/product/coupon reports, CSV export, a campaign URL builder, and weekly email summaries. The PRO edition is available from Plugingo.it and is also included in Plugingo PASS.
FREE and PRO cannot run simultaneously. Activating PRO automatically deactivates FREE; activating FREE automatically deactivates PRO. Existing attribution settings and WooCommerce order metadata remain compatible.
