內容簡介
Easy UTM Builder 是一款方便的外掛，讓使用者能夠在 WordPress 控制台中輕鬆建立和管理 UTM 追蹤連結。無論是單一網址還是批量生成，皆可快速標記並導出，幫助網站擁有者更有效地追蹤流量來源。
【主要功能】
• 單一網址標記工具，實時預覽更新
• 批量生成 UTM 連結，支持多種內容類型
• 自動處理查詢字串，確保準確性
• 支援 GA4 參數，增強追蹤能力
• 提供 REST API 和 WP-CLI 支援
• 多語言翻譯，適合全球使用者
外掛標籤
開發者團隊
原文外掛簡介
Easy UTM Builder adds a modern campaign-URL builder under Settings → Easy UTM Builder. Tag any single (or external) URL the way you would with Google’s Campaign URL Builder, or generate UTM links in bulk across all of your posts, pages and custom post types — then copy, export, or turn them into QR codes.
It runs entirely in the WordPress admin. It adds nothing to your front end, makes no changes to your posts or permalinks, and writes no files to your uploads folder.
Single / external URL builder
Paste any URL — including external ones — and build a tagged campaign link.
Live preview updates as you type.
One-click copy, QR code generation (download as PNG), and save reusable presets.
Recent values are remembered so you stop retyping the same source/medium/campaign.
Bulk builder (your site content)
Generate UTM links across all post types, pages and custom post types at once.
Filter by post status (published, draft, pending, future, private, trash, or all) and by search term.
Browse results in a paginated table, copy individual links or a whole page.
Export the full result set as CSV or JSON (streamed straight to your browser).
Built for accuracy
URLs that already contain a query string (e.g. ?p=123) or a #fragment are handled correctly — parameters are merged, never duplicated.
Every value is percent-encoded (RFC 3986), so spaces and special characters never break your links.
Optional, opt-in value formatting: lowercase everything and/or replace spaces with a hyphen or underscore.
GA4 ready
Enable the extra Google Analytics 4 / Google Ads parameters you need: utm_id, utm_source_platform, utm_creative_format and utm_marketing_tactic — alongside the classic utm_source, utm_medium, utm_campaign, utm_term and utm_content.
For power users and agencies
Block editor panel — copy the current post’s UTM URL while you’re editing it.
REST API — build URLs programmatically (namespace easy-utm-builder/v1).
WP-CLI — wp utm build https://example.com --source=newsletter --medium=email --campaign=spring_sale.
Translation ready and fully accessible, built on native WordPress components.
Available in your language
Ships translated into Spanish, French, German, Italian and Brazilian Portuguese (both the admin interface and server messages), and is ready for more via translate.wordpress.org.
Why UTM URLs?
Attribute traffic correctly in Google Analytics / GA4
Measure e-commerce conversions by campaign
Track social, email, paid, affiliate and QR-code campaigns
