內容簡介
WP CONTENT PERSONALIZATION：#1 的 WordPress 個人化外掛程式
還記得那些可以選擇自己冒險的書嗎？
WordPress Content Personalization 將「選擇自己的冒險」概念應用於網站內容上。您向訪問者提出簡單的問題，您的網站內容將根據他們的答案而改變。這增強了您的信息相關性，提高了內容互動和轉換率。
與其他內容個性化工具不同，其他個性化工具只能基於位置或設備等任意數據點顯示不同的內容，但 WordPress Content Personalization 允許您提出最重要問題來對內容進行個性化。
這對於希望將其文章內容個性化為不同客戶人格的營銷人員尤其有用。例如，您可以根據讀者的經驗水平、預算、公司規模、需求或幾乎任何其他內容進行個性化！
演示
在發現問題和答案的個性化增加了88％的參與度之後，我們建立了該插件。可以前往此頁面查看此插件的示範。
在將內容個性化問題添加到上述文章後的7天內，我們看到以下結果：
– 平均頁面停留時間增加了22％
– 退出率減少了9.9％
– 點擊電子郵件營銷工具的人數增加了88％
– 流量增加了53%
閱讀完整的案例研究。
功能
適用於頁面和文章
簡單的短代碼
無限個性化問題
無限的個性化內容塊
輕量級且快速
在個性化內容塊中包含任何內容（HTML、視頻、圖像、文本）
簡單且時尚的問題 UX
將答案儲存在 cookie 中以進行跨頁面個性化
外掛標籤
開發者團隊
② 後台搜尋「WordPress Content Personalization Plugin」→ 直接安裝（推薦）
原文外掛簡介
WP CONTENT PERSONALIZATION: THE #1 WORDPRESS PERSONALISATION PLUGIN
Remember those books where could you choose your own adventure?
WordPress Content Personalization applies the ‘choose your own adventure’ concept to to website content. You ask your visitors a simple question and the content on your website changes depending on their answer. This improves your message relevance, boosting content engagement and conversions.
Unlike other content personalization tools where you can only display different content based on arbitrary data points like location or device, WordPress Content Personalization allows you to ask the questions that matter the most for you to personalize your content on.
This makes it especially powerfully for marketers wanting to personalize their article content to different customer personas. For example, you could personalize an article based on the reader’s experience level, their budget, company size, requirements or virtually anything else!
Demo
We built this plugin after discovering that question & answer personalization increased engagement by 88% for this piece of content on choosing email marketing software. You can go to this page to see a demonstration of this plugin in use.
Within 7 days of adding content personalisation questions to the article above, we saw the following results:
– 22% increase in average time on page
– 9.9% reduction in bounce rate
– 88% increase in people clicking through to an email marketing tool
– 53% increase in traffic
Read the full case study here.
Features
Works on pages & posts
Simple shortcodes
Unlimited personalization questions
Unlimited personalization content blocks
Lightweight & fast
Wrap anything inside a personalized content block (HTML, videos, images, text)
Simple & stylish question UX
Store answers in a cookie for cross-page personalization
