[WordPress] 外掛分享: Advanced Personalization

WordPress 外掛 Advanced Personalization 的封面圖片。

前言介紹

  • 這款 WordPress 外掛「Advanced Personalization」是 2018-10-25 上架。 目前已經下架不再更新,不建議安裝使用。
  • 目前有 10 個安裝啟用數。
  • 上一次更新是 2019-10-20,距離現在已有 2022 天。超過一年沒更新,安裝要確認版本是否可用。以及後續維護問題!
  • 外掛最低要求 WordPress 3.0.1 以上版本才可以安裝。
  • 有 9 人給過評分。
  • 還沒有人在論壇上發問,可能目前使用數不多,還沒有什麼大問題。

外掛協作開發者

flowcraft |

外掛標籤

behaviour | dynamic content | martketing tool | personalization | user experience |

內容簡介

網站個人化能幫助您提高轉換率、銷售量和營收與利潤。

如果您不知道個人化是什麼,答案很簡單。
個人化是更改內容中的部分,以滿足客戶獨特的興趣。

Flowcraft UX 設計工作室的 WordPress 個人化外掛讓您可以根據使用者的某些特定特徵對不同的使用者人群進行分割和定位,並向每個群組顯示不同的內容。

該外掛非常容易使用,不需要任何編碼技能。只需選擇當訪問者滿足某個條件時要顯示的內容,貼上生成的簡碼,即可完成!
根據以下條件之一或多個條件,可以添加或替換內容:
– 國家(免費版本)
– 首次使用者(免費版本)
– 每週的某一天(免費版本)
– 使用者時區的當地時間(專業版)
– 特定時區的當地時間(GMT、UTC 等)(專業版)
– 特定日期(專業版)
– 訪問特定 URL 的次數達到 X 或超過 X 次(專業版)
– 使用者嘗試離開網站(專業版)
– 使用者的裝置(專業版)
– 使用者滾動屏幕特定的百分比或像素數(專業版)

使用 Flowcraft 的 WordPress 個人化外掛,您可以將不同條件結合起來,以針對符合所有條件的訪問者更有效地進行定位。此外,您還可以將其他外掛的簡碼添加到您的條件中。為使用者提供個性化的內容是改善轉換率、跳出率、使用者體驗和參與度的重要一步。

而最好的部分是?
您可以使用 Google Analytics 的全部功能來跟蹤您的條件表現。

工作原理

使用非常簡單。每創建一個新條件都會生成一個簡碼,讓您可以個性化所有內容-圖像、文本、頁面、文章、產品、價格、幻燈片、自定義 HTML、小部件和實際上網站上一切。

該外掛僅需幾個簡單的步驟即可運作。

點擊創建條件。
給它一個識別的名字。
使用界面選擇您的條件規則並將它們結合,以便定位您想要的使用者。
使用編輯器“當條件滿足時”和“當條件不滿足時”來指定如果滿足條件和如果未滿足條件要向用戶顯示什麼。您可以選擇“不顯示任何內容”。
點擊發布並將生成的簡碼貼到您的頁面、文章、小部件或您希望顯示內容的位置。

您還可以在我們的免費學習中心了解更多有關如何創建條件的資訊:

如何設置您的第一個條件:https://personalizationwp.com/how-create-condition-personalization-plugin

如何針對特定頁面的使用者進行定位:https://personalizationwp.com/target-users-specific-page

如何個性化每週的網站內容:https://personalizationwp.com/personalize-website-day-week

如何針對新網站訪問者進行個性化:https://personalizationwp.com/how-pers

原文外掛簡介

Website personalization will certainly help you improve conversions, sell more and increase revenue and profits.
If you’re wondering what personalization is, the answer is simple.
Personalization is changing the parts of content in a way that appeals to customers’ unique interests.
The Personalization plugin for WordPress by Flowcraft UX Design Studio allows you to segment and target different user audiences, based on certain characteristics of the users and show different content to each group.
The plugin is very easy to use and does not require any coding skills. Simply choose what content to display when a visitor meets a certain criteria, paste the generated shortcode and voila!
Content can be added or replaced based on one or more of the following conditions:
– Country (free version)
– First time user (free version)
– Day of the week (free version)
– Time of the day in the user’s time zone (pro version)
– Time of the day in a specific time zone (GMT, UTC, etc.) (pro version)
– Specific date (pro version)
– Specific URL visited X or more than X number of times (pro version)
– User tries to leave the website (pro version)
– User’s device (pro version)
– User scrolls a specific % or a number pixels of the screen (pro version)
With the Personalization plugin by Flowcraft you have the ability to combine different conditions with one another to target even narrower groups of visitors, which meet all criteria. In addition, you can add shortcodes from other plugins to your conditions. Providing personalized content to users is a vital step forward in improving conversion rates, bounce rates, user experience and engagement.
… and the best part?
You can track how your conditions are doing by using all the superpowers of Google Analytics.
HOW IT WORKS
It is very easy to use. A shortcode is generated for every new condition you create that allows you to personalize everything – images, texts, pages, posts, products, prices, sliders, custom HTML, widgets and practically everything on the website.
The plugin works in few simple steps.

Click create condition.
Give it recognizable name.
Use the interface to choose your condition rules and combine them in order to target the users that you would like.
Use the editors “When Condition is met” and “When Condition is NOT met” to specify what to show to the user if condition is met and if it is not met. You can check “do not show anything”.
Hit publish and paste the generated shortcode in your page, post, widget or where you want your content to appear.

You can also learn more on how to create conditions in our free learning center:

How to set up your first condition: https://personalizationwp.com/how-create-condition-personalization-plugin

How to Target Users on a Specific Page: https://personalizationwp.com/target-users-specific-page

Personalize Website by Day of the Week: https://personalizationwp.com/personalize-website-day-week

How to Personalize for Your New Website Visitors: https://personalizationwp.com/how-personalize-new-website-visitors

… and more tutorials here: https://personalizationwp.com/topic/learning-center/
FEATURES

User-friendly interface
No coding skills required
Full visual and text content editor
Show content when one or more conditions are met
Combine different conditions
Option to show different content or not show anything when a condition is not met
Shortcode generator
Works on posts, pages and text widget content
Free access to learning materials here: https://personalizationwp.com/topic/learning-center/

PRIVACY

Since the Personalization WP plugin by Flowcraft uses cookies to improve user experience, please make sure you comply with privacy. See here: https://personalizationwp.com/ensure-comply-privacy
For the purpose of providing our clients with the option to target their customers based on Geo-location we use the services of https://www.geoplugin.com.
What it does is basically identifies where your users are located (Country) based on their IP address.
They do that real-time and do not store any information regarding your users for more than 1 minute (that is what it is said in their privacy policy).
IPs are classed as user-identifiable information in the EU. Therefore neither Personalization by Flowcraft nor https://www.geoplugin.com store that data.
You can read their privacy here: https://www.geoplugin.com/privacy

各版本下載點

  • 方法一:點下方版本號的連結下載 ZIP 檔案後,登入網站後台左側選單「外掛」的「安裝外掛」,然後選擇上方的「上傳外掛」,把下載回去的 ZIP 外掛打包檔案上傳上去安裝與啟用。
  • 方法二:透過「安裝外掛」的畫面右方搜尋功能,搜尋外掛名稱「Advanced Personalization」來進行安裝。

(建議使用方法二,確保安裝的版本符合當前運作的 WordPress 環境。


0.1 | 1.1.1 | 1.1.2 | 1.2.0 | 1.2.1 | 1.2.2 | trunk |

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