內容簡介
MailingPlatform for WooCommerce 是一款將您的網店與 MailingPlatform 連接的外掛，提供平價的電子郵件行銷服務。透過自動化電子郵件和行為導向的客戶分群，幫助商家提升銷售與顧客互動。
【主要功能】
• 一鍵連接：輕鬆將商店與 MailingPlatform 連接
• 放棄購物車恢復：自動發送放棄購物車的電子郵件
• 多語言支援：根據顧客語言自動分群
• 獨特折扣碼：每位收件人生成一次性優惠券
• 同意追蹤：尊重顧客同意的追蹤功能
• 自動化行銷：支援多種自動化行銷流程
外掛標籤
開發者團隊
② 後台搜尋「MailingPlatform for WooCommerce」→ 直接安裝（推薦）
原文外掛簡介
MailingPlatform for WooCommerce connects your store to MailingPlatform, a flat-rate email marketing platform hosted in the EU. Once connected, your store activity powers ready-made email automations and behavior-based segments, and your product catalog is available inside the email editor.
What the plugin does
One-click connection: sign in to MailingPlatform from the plugin settings page and the store is connected. A one-time connection code is available as a fallback.
Store events: orders, customers and products are sent to MailingPlatform through plugin-owned WooCommerce webhooks. Cart changes, checkout progress and stock changes are relayed as signed events.
Abandoned cart recovery: cart contents (products, quantities, prices, images and a return-to-checkout link) are available in your abandoned cart emails.
Newsletter signup at checkout: an optional opt-in checkbox on the checkout page (block checkout and classic checkout) and the account registration form. Off by default, label configurable, unchecked by default.
Store language as a profile property: on multilingual stores (WPML, Polylang) the language the shopper used is sent with opt-ins and cart events, so MailingPlatform can fill a “Language” custom field automatically and you can segment and send emails in the right language.
Unique discount codes: MailingPlatform creates one-time WooCommerce coupons per recipient at send time, restricted to the recipient’s email address, using a dedicated REST API key the plugin creates on connect.
Consent-aware storefront tracking: a small script records product views and cart activity for browse abandonment flows and segments. It respects the WordPress consent API (wp_has_consent()), can be blocked with a filter, and can be toggled at runtime by your consent manager.
Full HPOS (custom order tables) compatibility.
Automations you can run with store data
Abandoned cart
Welcome series with a unique coupon
Post purchase and winback
Browse abandonment
Back in stock
Order confirmation follow-ups
Every feature is included on every MailingPlatform plan, with unlimited sends and EU-hosted data.
Requires a MailingPlatform account
This plugin is the store-side connector for the MailingPlatform service. It does nothing until you connect it to a MailingPlatform account. MailingPlatform is a subscription service billed by MailingPlatform: a free tier covers up to 100 active subscribers with every feature included, and paid plans start at 39 EUR per month with a 14-day free trial. See pricing.
External services
This plugin connects to MailingPlatform, a third-party email marketing service operated by the plugin author. No data is sent anywhere until the store owner explicitly connects the plugin to a MailingPlatform account from the plugin settings page.
Once connected, the plugin sends data to the following endpoints:
api.mailingplatform.net (MailingPlatform API)
When: on connect, on disconnect, once a day as a connection heartbeat, and whenever WooCommerce fires order, customer, product, cart, checkout or stock events.
What is sent: store URL, plugin, WooCommerce, WordPress and PHP versions, order data (billing and shipping details, line items, totals, status), customer data (name, email, phone, billing details), product data (title, description, price, images, stock), cart contents with the customer’s email when known, the storefront language the shopper used (WPML or Polylang current language, otherwise the site locale), and newsletter opt-in consent (email, name, timestamp, source). Events are signed with a per-store secret.
Why: to power email automations, segments, product blocks in emails and store statistics inside the store owner’s MailingPlatform account.
track.mailingplatform.net (MailingPlatform tracking script)
When: the storefront loads the script mp.js on every public page while the connection is active and tracking consent is granted.
What is sent: page and product views, cart events, an anonymous visitor identifier and, after the visitor identifies themselves (checkout, login, email click), their email address. The visitor’s IP address and user agent are processed by the tracking endpoint for bot filtering and country lookup.
Why: browse abandonment flows, on-site behavior segments and campaign attribution.
The plugin does not load fonts, images or scripts from any other third party. It does not send data to the plugin author for analytics about the plugin itself.
MailingPlatform terms: https://mailingplatform.net/terms
MailingPlatform privacy policy: https://mailingplatform.net/privacy
Store owners are responsible for reflecting this processing in their own privacy policy. The plugin adds suggested text under Settings, Privacy, Policy guide.
