內容簡介
LeadSource 是一款專為 WordPress 表單設計的潛在客戶來源追蹤與行銷歸因外掛，能自動捕捉 UTM 參數及廣告平台點擊 ID，並將流量來源與每次表單提交關聯，無需額外配置，適合小型企業與廣告代理商使用。
【主要功能】
• 自動捕捉 UTM 參數和點擊 ID
• 支援多種表單外掛，無需修改
• 清晰的控制台顯示潛在客戶來源
• 提供每日、每週及每月摘要郵件
• 隱私友好，自動匿名化 IP 地址
外掛標籤
開發者團隊
② 後台搜尋「LeadSource – UTM Tracking & Lead Source Attribution for Forms」→ 直接安裝（推薦）
原文外掛簡介
Stop guessing which marketing channels are generating your leads.
LeadSource is a lead source tracking and marketing attribution plugin for WordPress forms. It automatically captures UTM parameters and advertising platform click IDs from your visitors, persists them through the browsing session, and attaches the traffic source to every form submission, with no configuration on your forms required.
Perfect for small businesses and agencies running ads across Google, Meta, LinkedIn, Microsoft and TikTok who need simple, reliable lead attribution and conversion tracking without complex analytics setups.
How It Works
A visitor clicks your ad or link containing UTM parameters
LeadSource captures and stores the traffic source data in a cookie
When the visitor submits a form, the traffic source is automatically recorded
View all your leads and their sources in a clean WordPress dashboard
Supported Form Plugins
Works automatically with the form plugin you already use — no shortcodes or form modifications needed:
Contact Form 7
WPForms
Gravity Forms
Ninja Forms
Formidable Forms
Fluent Forms
Elementor Pro Forms
Everest Forms
Forminator
What It Tracks
UTM Parameters — utm_source, utm_medium, utm_campaign, utm_term and utm_content
Ad Platform Click IDs — Google Ads (gclid), Meta / Facebook Ads (fbclid), Microsoft Ads including Bing (msclkid), LinkedIn Ads (li_fat_id), TikTok Ads (ttclid)
Auto-detected Traffic Source — labelled as Google Ads, Meta Ads, LinkedIn Ads, Microsoft Ads, TikTok Ads, Organic Search, Direct, or Referral
Landing Page URL — the first page the visitor arrived on
Referrer — where the visitor came from (with server-side fallback)
Dashboard & Reporting
Sortable, searchable entries table with a native WordPress look
Quick stats showing total submissions and top traffic sources
Colour-coded badges for each platform (Google, Meta, LinkedIn, etc.)
View full submission details in a modal popup
Features
Everything is included — no paid plan required:
All UTM and click ID tracking
All 9 form plugin integrations
Admin dashboard with search, sort, and quick stats
5-step setup wizard with auto form detection
Unlimited stored entries
Per-submission email notifications
Daily, weekly, and monthly summary emails
IP address anonymisation
Privacy Friendly
IP addresses are automatically anonymised (last octet removed)
No data sent to external servers — everything stays in your WordPress database
Setup wizard includes recommended privacy policy language
Upgrade to LeadSource Pro
LeadSource is free and fully functional on its own. If you manage leads for
clients or across multiple traffic sources, LeadSource Pro adds:
Full lead-journey tracking — every page a lead viewed before enquiring
Per-recipient, per-source notifications (route Facebook, Google Ads, etc.
to different email addresses) with daily, weekly, and monthly summaries
Saved and prebuilt reports with date-range comparison (e.g. last 30 days
vs. the previous 30) and saved segments
Manual “good lead” marking to measure lead quality and true conversion
Scheduled branded reports emailed automatically to clients
White-labeling — your logo and agency name on client reports
Internal-traffic exclusion (by IP or user role) plus bot and spam filtering
Learn more: https://leadsourcepro.net/pro
