內容簡介
Jetpack Stats 是一款獨立的 WordPress 外掛，提供清晰且尊重隱私的網站流量分析，幫助使用者了解網站表現與觀眾行為，無需安裝完整的 Jetpack 外掛。
【主要功能】
• 實時訪客數據分析
• 內容表現指標追蹤
• 社群互動與訂閱者管理
• 第三方整合以促進成長
• 確保個人資料安全與隱私
外掛標籤
開發者團隊
原文外掛簡介
With Jetpack Stats, you don’t need to be a data scientist to see how your site is performing. Get a clear, privacy-friendly picture of your traffic right inside your WordPress dashboard.
Jetpack Stats is a standalone plugin — you can run it on its own, without installing the full Jetpack plugin.
Tried and true visitor stats to help you understand your audience
Explore real-time data on visitors, likes, and comments. Get detailed insights on the referrers that bring traffic to your site. Discover what countries your visitors are coming from. Measure link clicks, video plays, and file downloads within your site.
See what’s working with content performance metrics
Discover your top performing posts & pages. See who is creating the most popular content on your team with our author metrics. Easily keep track of your content creation habits & trends over the years. View weekly and yearly trends with 7-day Highlights and Year in Review. Understand where your visitors are coming from with UTM tracking.
Engage with your subscribers and view your social reach
See your WordPress & Email subscribers, and follow them back to build your community. Connect Jetpack Social to popular social networks and see your total follower counts. See what popular social networks your content is being shared to the most.
Third-party integrations to keep you growing
Promote content to millions of WordPress and Tumblr users directly from Stats using Blaze. Easily see orders, refunds, shipping, and other product trends as a WooCommerce customer. Monitor ads displayed & keep track of earnings when using Jetpack Ads.
Keeping personal data secure
Jetpack Stats gives you a powerful WordPress analytics tool that respects your visitors’ privacy, allowing you to gain valuable insights while maintaining GDPR compliance.
External services
This plugin relies on WordPress.com, a service operated by Automattic, to record visits and generate the reports shown in the Stats dashboard. The plugin does not work without it.
It connects to the following external services:
WordPress.com connection API (https://jetpack.wordpress.com)
What it does: registers your site with WordPress.com and links it to your WordPress.com account. The view tracking, the reporting API and the data sync do not work without it. The dashboard interface is the exception: it loads before the site is connected, so that the plugin can offer you the connection.
Data sent: when the site is registered, its address, home address, name, language, time zone, the path of the WordPress installation on the server, the date the site was created, the Stats site ID if the site already has one, the versions of the bundled Jetpack packages, the version of the Jetpack plugin if the site has that plugin, the plugins that use the Jetpack connection, the email address and user ID of the administrator who starts the connection, one-time secrets that WordPress.com uses to check the request, and either the WordPress.com user ID of that administrator or, if they have no connected WordPress.com account, a random identifier that is also kept in a tk_ai cookie in their browser. To approve the connection, your browser goes to this host with your WordPress user name and email address, the name, address and icon of the site, and the role you connect with. Your site then exchanges an authorization code for the tokens that sign all later requests. Disconnecting the site, or removing a user from the connection, also sends a request to this host.
When: when you connect the site, when you approve the connection with your WordPress.com account, when you disconnect the site or remove a user from the connection, and once a day when the plugin makes sure that it can still reach WordPress.com over a secure connection.
WordPress.com view-tracking pixel (https://pixel.wp.com/g.gif)
What it does: records a page view each time a visitor loads a page on your site. Once a day, a scheduled task also uses this address to report the state of your site, so that WordPress.com can keep the service working with the software your site runs.
Data sent: for a page view, the page viewed, the referring URL, the visitor’s IP address, the user agent, and your site ID. For the daily report, your WordPress and PHP versions, whether the site is public, whether it is served over HTTPS, whether it can reach WordPress.com over a secure connection, the site language and character set, whether the site is part of a network, the names of the active plugins and must-use plugins, the size of the uploads folder, the first two groups of digits of the server IP address, the versions of the bundled Jetpack packages, the plugins that use the Jetpack connection, and whether the plugin found a problem with the connection. Your visitors are not part of the daily report.
When: a page view is recorded on every front-end page view. The daily report is sent by a scheduled task, and not more than once every 23 hours.
WordPress.com measurement script (https://stats.wp.com/e-{year}.js)
What it does: loads the small JavaScript file that sends the view-tracking request above from the visitor’s browser.
Data sent: no data is sent when the file is downloaded; it is a static script served from Automattic’s CDN.
When: on every front-end page view.
WordPress.com reporting API (https://public-api.wordpress.com)
What it does: returns the aggregated statistics displayed in your Stats dashboard.
Data sent: your site ID and the report parameters (date ranges, metric requested). Requires an authenticated WordPress.com connection.
When: whenever you open the Stats dashboard or load a report.
WordPress.com Sync (https://public-api.wordpress.com)
What it does: keeps a copy of your site’s content and settings on WordPress.com. The reports need it to show post titles, authors and categories, and the service needs it to know how your site is set up. If your site cannot use this address, the same data goes to https://jetpack.wordpress.com/xmlrpc.php instead.
Data sent: your posts, pages, other post types and media, with their text, authors, categories, tags and publication state; your comments, with the name, email address and website that the commenter gave; your users, with their user names, email addresses, display names, roles and permissions, but never their passwords; your site settings, menus and theme; and the list of plugins and themes on the site with their versions and available updates.
When: continuously, as content and settings change, and in full when the site connects or when WordPress.com has to rebuild its copy.
WordPress.com dashboard assets (https://widgets.wp.com/odyssey-stats/)
What it does: serves the JavaScript, styles, and icons that render the Stats dashboard interface in your WordPress admin.
Data sent: no personal data; these are static front-end assets served from Automattic’s CDN.
When: whenever you open the Stats dashboard.
WordPress.com Tracks (https://stats.wp.com/w.js and https://pixel.wp.com/t.gif)
What it does: records how people who can open the plugin screens use them, so that Automattic can improve the plugin. This is separate from your site statistics.
Data sent: the name of the action taken, your site ID, your WordPress.com user ID and username, the browser user agent, the browser language, and the IP address of the request. If the person is not connected to a WordPress.com account, a random identifier is used in place of the user ID and username, and it is stored in a tk_ai cookie in their browser.
When: only while a logged-in user with access to the plugin screens uses them in the WordPress admin. You control who has that access through the Stats settings. Nothing is recorded for your site visitors.
This plugin requires a connection to a WordPress.com account. Until that connection is complete, no data is collected and no reports are available.
Service terms: Terms of Service
Service privacy policy: Privacy Policy
Source code
Jetpack Stats is developed in the open. The plugin, every bundled automattic/jetpack-* package, and the build tools that produce the released package are all in the Jetpack monorepo:
Plugin source: Automattic/jetpack/projects/plugins/stats
Stats collection and reporting: projects/packages/stats
Stats dashboard integration: projects/packages/stats-admin
Monorepo and build tools: Automattic/jetpack
The dashboard interface itself is a React application called Odyssey Stats. It is served as a prebuilt bundle from widgets.wp.com, and its source is in a second public repository:
Odyssey Stats application: Automattic/wp-calypso/apps/odyssey-stats
Shared Stats interface it is built from: Automattic/wp-calypso/client/my-sites/stats
Repository and build tools: Automattic/wp-calypso
To build the plugin from source, follow the instructions in the monorepo development guide.
