
內容簡介
Hotjar 是一種快速且具視覺性的方式,讓您了解您的使用者,提供您的團隊發現洞見並對您的網站進行正確變更所需的所有工具。使用一個強大的解決方案連接所有點:
熱度地圖 - 透過視覺方式表現使用者的點擊、點觸和滾動行為,瞭解使用者在您的網站上所需、所關心和所做的事情 - 這些是訪問者動機和意願的最強指標。
訪客錄影 - 透過觀察真實訪客在您的網站上的點擊、點觸和滑鼠移動,了解他們的行為,即時識別可改進的問題和問題。
轉換漏斗 - 透過辨別大部分訪客在哪個頁面和哪個步驟離開您的網站,找出最大的改進和測試機會。
表單分析 - 透過發現哪些欄位填寫時間過長、哪些欄位被留空,以及為什麼訪客會放棄填寫表單和頁面,改進線上表單完成率。
反饋調查 - 提升您的網站表現和使用體驗,從了解訪客的需求和阻礙開始。針對特定訪客在您的網站和行動應用程式上提出問題。
即時反饋 - 讓您的訪客能夠輕鬆地在您的網站或應用程式上留下即時的視覺反饋。了解人們喜歡和厭惡的事情,識別問題,並找到成長的機會。
調查 - 使用簡單的編輯器建立您自己的響應性調查。從任何設備即時收集回應。使用網頁連結、電子郵件分發調查,也可在訪客在離開您的網站之前邀請他們揭示他們的反對意見或關注點。
招募測試使用者 - 直接從您的網站中招募最佳的參與者進行用戶研究和測試。收集概要資訊、聯繫方式並提供禮品以換取他們的幫助。
此外掛提供在您的 WordPress 網站中簡單安裝Hotjar的功能,讓您立即使用所有 Hotjar 功能。
外掛標籤
開發者團隊
📦 歷史版本下載
原文外掛簡介
Hotjar helps you to connect the dots between what your users do and why—so you can confidently create and optimize user experiences that convert. See what your users see, ask how they feel, and connect 1:1, all from one powerful and intuitive platform.
Hotjar Observe:
Visualize user behavior – Heatmaps visually represent where users click, move, and scroll on your site. With this context, you’ll be inspired with simple ways to improve your site.
Put yourself in their shoes – Watch recordings of real user behavior on your site. See visitors’ clicks, mouse movements, u-turns, and rage clicks. Learn what frustrates users and resolve issues early.
Measure conversions and learn why users drop off – Visualize your conversion flows with Funnels, and understand where your users are getting stuck by zooming into relevant recordings.
Explore and understand your metrics – Trends connects the dots between numbers and user behavior insights so you can visualize your most important metrics and find the recordings and heatmaps of the underlying user behavior with a single click.
Hotjar Ask:
Hear from your users – Surveys bring voice-of-customer to your decision-making. Gathering evidence for a landing page or feature? Use a targeted Survey to validate your ideas and better understand your users.
Get feedback with context – A real-time suggestion box on your site, Feedback lets users express frustration or delight about individual parts of your site, right down to the page, form, or image they’re looking at.
Hotjar Engage:
Connect with users – Automate the recruitment, scheduling, and hosting of moderated user interviews, and focus on what matters the most—connecting with users.
Hotjar Platform:
Stay on top of your user metrics – Use your Dashboard to get a high-level view of user data and spot issues before they become serious, identify trends, and find deeper insights.
Integrate Hotjar with the tools you love – Connect Hotjar with thousands of popular apps, so you can automate your work and have more time for what matters most—no code required.
This plugin provides a simple installation of Hotjar on your WordPress site. Sign-up for your free trial today!
