內容簡介
TrueAna 是一款專為 WordPress 和 WooCommerce 設計的 Google Analytics 4 數據儀表板外掛，能夠自動追蹤網站和商店的關鍵數據，並將報告直接顯示在 WordPress 控制台中，無需額外配置或切換頁面。
【主要功能】
• 自動追蹤 35+ WordPress 和 WooCommerce 事件
• 直接在 WordPress 控制台顯示 GA4 報告數據
• 支援 Facebook、Google Ads、TikTok 和 Pinterest 像素
• 追蹤 WooCommerce 訂閱的完整生命週期
• 提供內容分析報告，顯示作者和類別的頁面瀏覽量
外掛標籤
開發者團隊
② 後台搜尋「TrueAna – True Analytics Dashboard」→ 直接安裝（推薦）
📦 歷史版本下載
原文外掛簡介
Google Analytics 4 wasn’t built with WordPress or WooCommerce in mind.
Getting real store and website data into GA4 usually means wiring up Google Tag Manager, hand-coding dataLayer pushes for every events, and then leaving your WordPress dashboard entirely just to check how everything performing.
That’s the gap TrueAna closes.
TrueAna connects your site to Google Analytics 4 with a single OAuth sign-in, fires 35+ WordPress & WooCommerce events automatically with zero configuration, and puts real GA4 report data — the same numbers you’d see in analytics.google.com — directly inside your WordPress admin.
No Tag Manager. No custom dataLayer code. No switching tabs to check how your website is doing.
Who’s it for?
* Content sites & bloggers — get audience, acquisition, and behavior reports plus GA4 dashboard widgets right on the WordPress home screen, no separate login required.
* WooCommerce store owners — see product views, cart abandonment, checkout drop-off, and revenue by traffic source without leaving wp-admin, and fire Facebook, Google Ads, TikTok(Pro), and Pinterest pixels(Pro) off the same events.
* Agencies & freelancers — connect a client’s GA4 property once and hand them a dashboard they can actually read, instead of teaching them the GA4 interface.
* Subscription businesses — track the full WooCommerce Subscriptions lifecycle (renewals, plan switches, churn) as GA4 events, and watch MRR and churn rate in a dedicated dashboard (Pro).
* Publishers with multiple authors — see which authors, categories, tags, and post types actually drive pageviews with Content Analytics Reports, instead of digging through GA4’s generic page-path view (Pro).
* Lead-gen & SaaS sites — track form views and submissions per form, with conversion rate against the previous period, so you know which forms are actually producing leads (Pro).
* Marketers running landing pages — track clicks on any link or button site-wide, from CTA buttons to outbound links, without touching Tag Manager (Pro).
* Startups & early-stage founders — get straight to traffic source, channel, and acquisition data from day one to see what’s working, without setting up GA4 Explorations or waiting on an analyst.
* Video-driven sites & course creators — see plays, completion rate, and average watch depth per video across YouTube, Vimeo, and HTML5 embeds, so you know which videos actually hold attention (Pro).
* Ad-funded content sites — pull Google AdSense revenue and ad clicks by page title into the same dashboard as your traffic data, instead of cross-referencing two separate logins (Pro).
* Paid traffic managers — build and track UTM campaign links from inside wp-admin, then watch performance roll up in Acquisition Reports without a separate spreadsheet (Pro).
* Multi-site consultants & in-house teams — save custom GA4 Explore-style reports as pinned dashboard tabs and reorder them per site, so recurring client or stakeholder reviews take minutes, not a rebuild each time (Pro).
How It Works
TrueAna talks to Google’s APIs on your behalf using OAuth 2.0. After you connect your Google account, the plugin uses your access token to:
Send tracking events to GA4 via the standard gtag.js snippet, and server-side via the GA4 Measurement Protocol when an API secret is configured.
Pull report data from the GA4 Data API and render it inside your WordPress admin dashboard.
Manage custom dimensions in GA4 through the Management API (Pro only).
No Analytics data passes through a third-party proxy server. Every Google Analytics Data API call goes directly from your WordPress site to Google.
APIs Used
Google Analytics Data API — powers all dashboard reports inside WordPress (audience, acquisition, behavior, and all Pro report tabs).
GA4 Measurement Protocol — server-side event delivery when an API secret is configured, so events still fire when JavaScript is blocked.
Google Analytics Management API v3 — Pro only; auto-creates custom dimensions in your GA4 property with a single click.
Google OAuth 2.0 — secure sign-in; TrueAna requests only the Analytics read/write scopes it needs.
gtag.js (Google tag) — Google’s standard tracking snippet, loaded on your site’s frontend to send events and pageviews to GA4 and Google Ads.
TrueAna Proxy Service – The plugin uses a proxy service for OAuth authentication with Google services.
What You Can Track
GA4 connection — one-click OAuth or manual Measurement ID + API Secret entry, User ID tracking, IP anonymization, Google Consent Mode v2, enhanced link attribution.
User activity — login (with checkout vs. My Account context), login errors, logout, registration form views, new sign-ups, reviews, comments.
WooCommerce shopping journey — every step from product view to purchase, refunds, and coupon usage (30+ events, all free — see the full list below).
Conversion pixels — Facebook Pixel and Google Ads out of the box; Bing, TikTok, Pinterest, LinkedIn Insight, and Snapchat in Pro.
Subscriptions — the complete WooCommerce Subscriptions lifecycle, from creation to cancellation (Pro).
Custom dimensions — author, category, tag, post type, user role, form ID/name, subscription ID, and more, auto-registered in GA4 (Pro).
Free Features
GA4 Connection
One-click OAuth sign-in or manual Measurement ID entry
Supports GA4 property IDs (G-XXXXXXXX) and manual API Secret for server-side Measurement Protocol
User ID tracking to follow logged-in users across sessions
IP anonymization for GDPR compliance
Google Consent Mode v2 — respects visitor consent before firing any tracking
Enhanced link attribution
Event Tracking
User login (with checkout vs. My Account context), login errors, logout
Registration form view, new user sign-up
Product review written, comment posted
WooCommerce error logging
WooCommerce Event Tracking — 30+ events, all free
TrueAna tracks the complete WooCommerce shopping journey out of the box. Every event is individually toggled on/off from Settings:
Shop archive / category page viewed with product impressions
Product detail page viewed with price, variant, and category
Item added to cart with quantity and price
Item removed from cart
Cart item quantity updated
Cart page loaded with basket total
Coupon successfully applied with discount value
Failed coupon attempt with error message
Coupon removed from cart
Checkout page loaded with basket total
Billing and shipping fields completed
Shipping method selected at checkout
Payment method selected at checkout
Order submitted, awaiting payment
Payment failed with order value
Successful purchase with full order data (items, revenue, tax, shipping, coupons)
Order moved to cancelled status
Refund issued with refunded amount
Shipping cost calculated in cart
My Account page visited
Order detail page visited
Account password updated
Password reset requested
New WooCommerce account created
Conversion Pixels — free
Facebook Pixel — PageView on all pages; ViewContent on product pages; AddToCart on cart events; Purchase on order completion
Google Ads Conversion — conversion event with revenue value and transaction ID on order completion
Built-in Analytics Dashboard — free tabs
Audience Reports — Users, new users, sessions, engagement rate, avg. session duration; breakdown by country, language, and device category
Acquisition Reports — Active users by channel group, traffic source, medium, and screen resolution
Behavior Reports — Top pages by traffic, time on page, age group, gender, and operating system
WordPress Dashboard Widgets — Quick stats, overview chart, users by country, device, and language — visible right on the WP Dashboard home screen
Pro Features
Upgrade to TrueAna Pro to unlock subscription event tracking, 14 additional dashboard reports, custom dimensions, and five more ad pixel integrations — everything a growing store needs to move past basic pageviews.
WooCommerce Subscriptions Event Tracking (Pro)
Requires the WooCommerce Subscriptions plugin. TrueAna Pro tracks the complete subscription lifecycle — 10 events automatically fired via WooCommerce Subscriptions hooks:
New subscription started at checkout
Plan changed, upgraded, or downgraded
Recurring payment failure
Renewal payment declined
Subscriber cancels the subscription
Subscription reached its end date
Subscription paused
Free trial period ended
Upcoming expiration flagged
Prepaid period completed
Every subscription event includes custom dimension parameters — automatically populated once custom dimensions are set up.
Custom Dimensions — Pro, 11 dimensions auto-created in GA4
TrueAna Pro registers the following dimensions in your GA4 property with one click. No manual setup in the Google Analytics UI is needed:
Author ID of the page or post writer
Post or product category
Post or product tag
WordPress post type
Current logged-in user role
ID of the submitted form
Name of the submitted form
TrueAna persistent user identifier
new / renewal / re-subscription
WooCommerce Subscription ID
Number of renewals for the subscription
These dimensions unlock the Pro dashboard reports for Content, Forms, and Subscriptions.
Advanced Pixel Integrations — Pro
In addition to the free Facebook Pixel and Google Ads, Pro adds five more advertising platforms. Each pixel fires in sync with the same WooCommerce hooks as GA4, keeping revenue and product data consistent across every platform:
Bing UET Pixel — Page load, ViewProduct, AddToCart, Purchase
TikTok Pixel — PageView, ViewContent, AddToCart, Purchase
Pinterest Tag — PageVisit, ViewCategory, AddToCart, Checkout
LinkedIn Insight Tag — Site-wide page tracking + Purchase event
Snapchat Pixel — PAGE_VIEW, VIEW_CONTENT, ADD_CART, PURCHASE
Pro Dashboard Reports
The following dashboard tabs show an upgrade prompt in the free version. Pro unlocks real GA4 data for each:
Real-Time Reports — Active users right now, live page views, live visitor locations, active traffic sources
Form Tracking Reports — Views, submissions, and conversion rate per form vs. the previous period (powered by ga4wp_form_id and ga4wp_form_name custom dimensions)
Video Tracking Reports — Video plays, completion count, completion rate, and average watch depth per video title
WooCommerce Conversion Reports — Total revenue, transactions, revenue per user, session conversion rate; breakdowns by product, traffic source, device, and state/region
Purchase Journey / Funnel Reports — Product views → add to cart → checkout → purchase funnel by device category with previous-period comparison
Product Performance Reports — Best-selling products ranked by revenue, product views, cart additions, and purchases
WooCommerce Subscriptions Dashboard — Subscriber MRR/ARR trend, active/churned/on-hold subscriber counts, churn rate, renewal rate, and subscription revenue chart
Content Analytics Reports — Top authors, categories, tags, and post types ranked by pageviews (powered by custom dimensions)
Google Ads Reports — Ad group cost, ad group traffic, search query report, ad distribution network performance
Google AdSense Reports — AdSense revenue by page title, ad clicks by page title
Saved Explore Reports (Pro)
Pin custom-built GA4 Explore-style reports as persistent dashboard tabs. Enable or disable individual saved reports and reorder all dashboard tabs via drag-and-drop.
Scheduled Email Reports (Pro)
Receive automated GA4 summary reports by email on a schedule you define — daily, weekly, or monthly — without logging into WordPress.
UTM Builder (Pro)
Built-in UTM parameter generator for building properly formatted campaign tracking URLs directly inside your WordPress dashboard.
Free vs Pro at a Glance
Connection & Tracking
GA4 OAuth sign-in and manual Measurement ID — Free & Pro
GA4 Measurement Protocol (server-side events) — Free & Pro
User ID tracking, IP anonymization, Google Consent Mode v2 — Free & Pro
Enhanced link attribution — Free & Pro
Event Tracking
Login, logout, login errors, sign-up, registration form view — Free & Pro
Write review, post comment, WooCommerce error log — Free & Pro
30+ WooCommerce GA4 events (view, cart, checkout, purchase, refund, etc.) — Free & Pro
WooCommerce Subscriptions lifecycle events (10 events) — Pro only
Conversion Pixels
Facebook Pixel (PageView, ViewContent, AddToCart, Purchase) — Free & Pro
Google Ads conversion tracking — Free & Pro
Bing UET, TikTok, Pinterest, LinkedIn Insight, Snapchat pixels — Pro only
Custom Dimensions
Custom dimensions in GA4 (11 dimensions, one-click auto-create) — Pro only
Dashboard Reports
Audience Reports (users, sessions, country, language, device) — Free & Pro
Acquisition Reports (channels, sources, mediums) — Free & Pro
Behavior Reports (top pages, time on page, age group, gender, OS) — Free & Pro
WordPress Dashboard Widgets — Free & Pro
Real-Time Reports — Pro only
Form Tracking Reports — Pro only
Video Tracking Reports — Pro only
WooCommerce Purchase Journey Funnel, Conversion & Revenue Reports — Pro only
Campaign Performance Reports — Pro only
WooCommerce Subscriptions Dashboard — Pro only
Content Analytics Reports (author, category, tag, post type) — Pro only
Google Ads Reports — Pro only
Google AdSense Reports — Pro only
Other Pro Features
Custom Explore Reports with drag-and-drop tab ordering — Pro only
Scheduled Email Reports (daily / weekly / monthly) — Pro only
UTM Builder — Pro only
Why TrueAna Instead Of…
Site Kit by Google alternative — Site Kit connects GA4 but leaves WooCommerce event tracking, custom dimensions, and subscription reporting to you. TrueAna fires 30+ WooCommerce events out of the box with nothing to configure in Tag Manager.
Tag Manager + GTM container setup alternative — Skip building and maintaining triggers and variables by hand. TrueAna ships the WooCommerce and subscription event map already built and tested.
MonsterInsights or ExactMetrics or GA Google Analytics alternative — TrueAna’s free tier already includes 30+ WooCommerce events, Audience/Acquisition/Behavior dashboard reports, and full Google Consent Mode v2 support — no upgrade needed just to get compliant support, accurate tracking. Server-side Measurement Protocol delivery also means events still reach GA4 even when a visitor’s browser blocks gtag.js due to some js errors, so your numbers hold up better than JS-only tracking. Pro is reserved for what genuinely needs it super powers to understand stats in more detailed way.
A self-hosted analytics plugin alternative — Self-hosted tools write every pageview and other data straight into your WordPress database, so your site’s own performance degrades as traffic and data grow, and large sites eventually need manual pruning just to keep the DB manageable. They also can’t feed Google Ads, Facebook Ads, or GA4-based remarketing and lookalike audiences, so you lose the marketing usability of having sales and conversion data inside the ad platforms you actually spend on. If you want to move off Google Analytics entirely, that trade-off may be worth it — but TrueAna is built for the opposite goal: getting more out of the GA4 property, and the ad platform integrations, you already have. TrueAna doesn’t store visitor data on your server at all; it reads and displays data live from your own GA4 account.
Requirements
WordPress 5.7 or higher
PHP 7.4 or higher
A Google Analytics 4 property (G-XXXXXXXX)
A Google account with access to your GA4 property
Privacy
TrueAna does not collect or store visitor data on your server beyond what WordPress and WooCommerce already store. Analytics data lives entirely in your Google Analytics account; the plugin reads …
