內容簡介
DXP ToolKit 是一款無需編碼的個性化工具，旨在提升數位體驗與轉換率。透過簡單的整合與使用者角色規則，幫助網站擁有者創造更具吸引力的內容，提升使用者互動。
【主要功能】
• 無需編碼的個性化內容創建
• 與 Gutenberg、Beaver Builder 和 Elementor 完美整合
• 基於數據的個性化體驗
• 簡單的分析引擎整合
• 提供多種使用者角色規則
外掛標籤
開發者團隊
原文外掛簡介
Boost conversions by engaging your audience with DXP ToolKit’s no-code personalization for digital experiences!
What is DXP ToolKit?
Your content and your audience matter, so bring them closer together!
Create a user persona rule >> Use it seamlessly in your preferred editing workflow.
Effortlessly improve engagement with personalized content — level up the user experience with one click
integrations!
DXP ToolKit was built for Gutenberg Blocks editing experience and includes native integrations for Beaver Builder and Elementor, the best page building plugins available, for a true visual editing experience.
Written from the ground up for performance, DXP ToolKit pushes innovation in content editing. Unlike older plugins and expensive SaaS solutions, we offer streamlined user flows, eliminating the need for shortcode use or any prior programming knowledge. This eliminates the need for WordPress to parse(translate) those shortcodes that slow site performance significantly and limit your choices for front end editing customisation.
Industry-first data driven personalization – Personalized content is great, but it can be even better if it’s driven
by and tightly interconnected with your analytics data.
As your marketing team analyzes the incoming traffic to your digital presence and correctly identifies desired user segments, DXP Toolkit can then use these segments to present content specifically tailored to each of these predefined personas, as well as triggering any conversion goal you choose along with your desired persona rule of choice.
Integrating DXP ToolKit with your analytics engine is as simple as checking a box, literally. Enable the integration (premium version only) and DXP ToolKit will automatically pull your user segments and conversion goals, ready to use in your personalized content.
What types of persona rules does DXP ToolKit offer?
Personalize your content with one or more of the following persona rules:
User Location (Geolocation)
Country
City
State
Zip Code / Postal Code
Area Code
User’s Device Type
Mobile
Tablet
Desktop
Time & Date
Start & End Date
User Behavior
Logged-In Users
New Users
Returning Visitors
Referral Source
Specific URL
Page on your website
Dynamic Query Parameter
Choose any parameter and value to segment users coming from your newsletters, ad campaigns or other off-site marketing efforts.
Visited Pages
URL is
URL is not
How to Use DXP ToolKit
Using DXP ToolKit is very simple:
1. Create a user persona rule.
2. Write content in your preferred page building editor. Written natively for Gutenberg, Beaver Builder or Elementor.
3. Select your persona rules for each custom content desired.
4. Publish!
Advanced Features
Preview how your personalized content will look like for any defined user segment
Lazy loading architecture for increased performance and cache-busting
Works with popular WordPress hosting companies and industry-standard complex caching solutions
Server-side caching solutions like Redis
Database Object Caching
Asset Caching like minification and caching plugins
Newest PHP caching features like preloading
Clean Uninstall (optionally remove all content on uninstall)
Works with popular Geolocation Providers
WPEngine
Pantheon
Professional-Level Features
Add multiple persona rules to any piece of content
Time & Date Persona Rules
Schedule – specific repeating days and hours (pro)
User Behavior Persona Rules
User’s Browser Language
User Role
Referral Source Persona Rules
Common referral websites
Google
Facebook
Twitter
YouTube
Visited Pages Persona Rules
URL contains
URL does not contain
WooCommerce Integration Persona Rules
User made a previous purchase
User has items in the cart
Matomo & Google Analytics Integration
Personalize your content based on your existing analytics segments! No configuration required, you only need to enable the integration and your existing user segments will be right there at your fingertips to use.
Trigger any conversion goal via your personalized content. Whenever you’re creating a user persona rule, select any of your existing analytics conversion goals and it will automatically be triggered along with the created persona rule.
Works with these additional popular Geolocation Providers
IpData
IpInfo
IpStack
