內容簡介
行銷工具是完美的「全合一」工具，可將 Google 標籤管理器功能整合到您的商店中。只需最小到沒有的努力，即可獲得最適合您需求的 workspace.json 檔案。接著，您可以控制您的資料層將如何行動以及它們的數據來源。
但還有另一個絕妙之處：商品動態資料。行銷工具允許您產生和儲存所有知名商家的商品動態資料。只需點擊一下，即可生成符合所選商家標準和所需標籤的資料。但您可以添加、刪除、篩選和調整您想要包含在商品動態資料中的標籤和值，包括文件格式。
當然，我們還提供 Google 分類體系兼容性，除了商品動態資料外，亦提供與商家最靈活的體驗。您可以定義您想要的分類映射，然後在您的資料中使用它。
有用連結
演示後台
演示前台
試用版與專業版
文件
演示商品動態資料
主要功能
相容於 Google Analytics 4
Google 標籤管理器：最新 GTM 技術
Google Optimize：用於 A/B 測試
Google Analytics：相容於使用者 ID | 追蹤網頁檢視 | 即時事件
Google Enhanced Ecommerce：測量購物車事件 | 商品與促銷印象和點擊 | 配置您自己的多通道漏斗等等！
Google Ads（Adwords）轉換追蹤：完整的轉換追蹤購買 | 相容於負轉換
Google 評論：與您的商家中心連接 | 訂單後 Google 評論
Google 動態/標準重新行銷：相容於 dynx | 所有檢視均追蹤 | 設置前綴或後綴於 ecomm_prodid
Google Rich Snippets：產品詳細資訊 | 產品用戶評論 | 經 Google 結構化資料測試工具驗證
Facebook Pixel：追蹤網頁檢視 | 加入購物車 | 加入願望清單 | 購買
Pinterest Pixel：完整的網頁追蹤 | 購物車事件 | 購買
Hotjar 追蹤：完整的網頁追蹤
Crazyegg 追蹤：完整的網頁追蹤
Bing Ads 轉換追蹤：完整的網頁追蹤 | 購物車事件 | 購買
Criteo OneTag 追蹤：完整的網頁追蹤 | 購買
2Performant：影響者平台
Yahoo Gemini：購買追蹤
GDPR
Google 分類體系：將您的產品類別映射到 Google 類別中
商品動態資料：生成您最喜愛商家的商品動態資料
商品動態資料：相容於自訂欄位，包括受歡迎的 ACF 外掛。
外掛標籤
開發者團隊
② 後台搜尋「Marketing Tools for WooCommerce」→ 直接安裝（推薦）
📦 歷史版本下載
原文外掛簡介
Marketing Tools is the perfect All-In-One tool in order to integrate Google Tag Manager capabilities in your store. With a minimum to none effort, you’ll have a ready-to-work workspace.json file that fits your needs. Then you can control the way your dataLayer will behave and the source of their values.
But there’s another gem: Product Feeds. Marketing Tools allows you to generate and store product feeds for all the known merchants. With one click you can generate a feed with the selected merchant standards and required tags. But you can add, remove, filter and adapt the tags and values that you want to include in your feed, including the file format.
And of course, we offer compatibility with Google Taxonomy, which along product feeds, offers the most flexible experience with merchants. You can define as many category mappings as you want and then use it in your feeds.
Useful Links
Demo Backend
Demo Storefront
Lite (free) VS PRO Version
Documentation
Demo Feed
Main Features
Google Analytics 4 compatibility
Google Tag Manager: Last GTM technology
Google Optimize: To A/B testing
Google Analytics: Compatible with USER ID | Track pageview | Live events
Google Enhanced Ecommerce: Measuring cart events | Product & promotion impressions & clicks | Configure your own multi-channel funnel & more!
Google Ads (Adwords) conversions: Complete Conversion Tracking purchases | Negative conversions compatible
Google Reviews: Connect with your merchant center | Google Reviews after purchase order
Google Dynamic/Standard remarketing: Compatible with dynx | All views tracked | Set prefix or sufix to ecomm_prodid
Google Rich Snippets: Product details | Product user reviews | Validated by Structured Data Testing Tool – Google
Facebook Pixel: Track pageview | Add to cart | Add to wish list | Purchases
Pinterest Pixel: Full pages tracking | Cart event | Purchases
Hotjar Tracking: Full pages tracking
Crazyegg Tracking: Full pages tracking
Bing Ads conversions: Full pages tracking | Cart event | Purchases
Criteo OneTag tracking: Full pages tracking | Purchases
2Performant: Influencer platform
Yahoo Gemini: Purchase tracking
GDPR
Google Taxonomies: Map your products categories to the Google ones
Products Feeds: Generate feeds for your favorites merchants
Products Feeds: Compatible with custom fields, including the popular ACF plugin.
