前言介紹
- 這款 WordPress 外掛「Bread & Butter: Gate content + Capture leads + Collect first-party data + Nurture with Ai agents」是 2021-02-05 上架。
- 目前有 20 個安裝啟用數。
- 上一次更新是 2025-04-29，距離現在已有 4 天。
- 外掛最低要求 WordPress 1.0 以上版本才可以安裝。
- 外掛要求網站主機運作至少需要 PHP 版本 7.0.0 以上。
- 有 6 人給過評分。
- 還沒有人在論壇上發問，可能目前使用數不多，還沒有什麼大問題。
外掛協作開發者
外掛標籤
free plugin | gate content | first-party data | nurture ai agent | gate file download |
內容簡介
擴大潛在客戶名單，更快地完成交易。
通過內容門戶、潛在客戶捕獲、社交登錄等方式，從WordPress網站中捕獲更多潛在客戶！
了解潛在客戶，使用營銷自動化工作流將用戶數據同步到營銷堆棧中的每個工具，將網站訪問者轉化為付費客戶。
Bread＆Butter的主要功能包括：
內容門戶、潛在客戶捕獲和帳戶註冊
網站分析
客戶關係管理能力
營銷自動化
SSO和身份驗證作為服務
查看下面的視頻：
https://youtu.be/mUx_ZPT-Kao
“創建門戶內容，就像華爾街日報讓您在閱讀文章之前被要求輸入詳細信息”
@Dan，aither.com.au
內容門戶
在沒有設計師或開發人員的情況下，在幾分鐘內創建潛在客戶捕獲或門戶內容。選擇內容門戶或潛在客戶捕獲表單的類型，並將其分配給WordPress網站的任何頁面：白皮書、年度報告、PDF、視頻、博客文章、社區、電子郵件通訊、WP頁面、電子書、優惠券。設計針對您目標客戶和購買旅程量身定制的內容門戶體驗
易於配置。無需設計師或開發人員即可在幾分鐘內設置。
使用我們直觀的所見即所得編輯器自定義每個門戶。
使用 SSO 和 IDP 捕獲合格的潛在客戶和工作電子郵件
向任何CRM、電子郵件提供程序或第三方服務傳遞潛在客戶。
網站分析
增加對個人用戶及其行為的可見性。
通過提供可行的見解，使您的WordPress網站擁有第一方數據分析，找到每個潛在客戶、客戶和營銷活動的宏觀和微觀趨勢。
實時統計信息
銷售活動打分
自定義渠道和轉化事件
用戶旅程地圖
豐富的用戶配置文件
每週報告
客戶關係管理能力
Bread＆Butter將有價值的信息與現有的CRM集成並傳遞，或作為獨立的CRM。讓您的銷售管道快速動起來。增加訂單大小，縮短關閉時間。
從任何內容門戶或註冊頁面確認工作電子郵件。
潛在客戶評分。優先考慮並定位最高質量的潛在客戶。
查看每個潛在客戶的內容和網站瀏覽歷史記錄。
定制對話、建立關係，更好地了解客戶需求。
簡單或多階段銷售漏斗，並自動同步到CRM或其他第三方服務。
營銷自動化
智能自動化。無需編程經驗。
在短時間內設計自定義工作流程。保持多個平台上的數據同步，並節省大量時間。專注於經營您的業務，而不是被業務束縛。
平台集成：
* Mailchimp
* Klaviyo
* Slack
* Pipedrive
* Google Analytics
* Zapier
* Google Sheets
每個月都會添加新的集成！與我們聯繫了解新的集成。
以下是客戶的一些行銷自動化示例：
將電子郵件捕獲推送到Mailchimp或任何電子郵件提供商
收到Slack通知以將新潛在客戶註冊到公共頻道、組或私人DM
Pus
原文外掛簡介
Add the Bread & Butter plugin & start adding verified subscribers to your WordPress database.
“The quality of leads in our CRM changed overnight. We didn’t have to slog through pages of incomplete forms, or fake email addresses. Bread & Butter content gate started converting overnight for us.”
@Andrew D – Managing Director, MGI Research
Gate content in an SEO-friendly manner, capture first-party data and increase & nurture qualified leads all in one free plugin. Bread & Butter is the only WordPress plugin that leverages social sign-ins like Google and LinkedIn to reduce friction and get you more verified subscribers, leads, and sales!
Design content-gating experiences tailored to your target audience and buyer user journey: Whitepaper, Annual Report, PDF, Video, Blog Post, Community, Email Newsletter, WP Page, E-Book, and Coupon.
HIGHLIGHTS
Add the Bread & Butter plugin & start adding verified subscribers to your WordPress database.
Uses Ai to determine the best option for each visitor, e.g., Google versus Microsoft, etc.
Integrates with your current marketing suite (Mailchimp, Pipedrive, SalesForce, Zapier and more).
Built-in Terms of Service, Privacy Policy, GDPR-ready.
Free to use for WordPress. No credit card required.
FEATURE + BENEFITS
Grow your lead list with real qualified contacts.
Choose the style of website tools to gate content & start adding verified subscribers directly into your WordPress database.
Easily add 20%+ of top funnel qualified sales leads to your CRM.
Gate content to convert visitors via their social media accounts that have already been verified and vetted by big tech.
Stop having 50% to 70% of your email subscriber database rendered useless with email burners or fake accounts.
FREE WEBSITE TOOLS
“Create gated content, just like The Wall Street Journal where you get asked to enter your details before reading an article”
@Dan, Marketing Director, aither.com.au
Installs with a single click
Choose email only, or add social logins and select the order they display to emphasize your clientele’s preference.
KEY FEATURES
Offer email address opt-in only if you just want to replace your existing forms and get going quickly.
Ai-driven discovery workflow proposes the best sign-in option for each visitor e.g. Google versus Microsoft, etc.
Choose up to 20 social logins to display & their order.
Choose the tools location on your website.
Personalize the tools to your company name.
Built in Terms of Service and Privacy Policy.
Content Gate Preview
Our most popular tool, content preview offers a preview of page/post content, and gates the rest behind a mandatory opt-in. You can personalize the text on the tool to reflect your brand.
KEY FEATURES
Turn content into more qualified leads. Put SEO articles behind an opt-in banner like popular news sites like the New York Times or Wall Street Journal.
Get the highest SEO value from your content – content is fully indexed by search engines and LLMs.
Gate entire website directories, post categories or per web page.
Set a time delay or a scroll distance for the content gate to prompt the visitor.
The visitor only needs to sign in once to have access to all gated content.
Start introducing social logins to see the quality of your leads improve immediately (fewer burner emails in your database).
Content Gate Secure
Our most secure tool. Select the content you’d like to gate. Once the visitor has registered, they will be redirected to your content.
KEY FEATURES
Place whitepapers, pdfs, market forecasts, pages, or posts behind a content gate to get more opt-ins from your exclusive content.
Gate entire website directories, or a specific page linking to files and documents.
Configurable text so visitors know exactly what they’re opting into.
Lower friction by converting visitors on the spot with social logins.
Not SEO friendly as the content is not visible to search engines and LLMs.
‘Continue with’
Our easiest way to convert subscribers and gather first-party data. You can add the ‘Continue with’ to one or all of the pages of your website. Once users sign in, you’ll see lots of great information about your visitors in your Bread & Butter dashboard. When given the option, 76%* of visitors choose social logins over entering yet another password.
KEY FEATURES
A floating sign-in widget that can be docked to any corner of your web page. Give every visitor the opportunity to opt-in immediately.
2x the conversions you get from your legacy forms.
The tool uses Ai to determine whether it should display or not, depending on whether other tools, such as Content Preview or Content Gate, are on the same page.
Collapses automatically on scroll.
Newsletter Opt-in – Subscribe
Our classic screen pop-up. It natively works with your WordPress subscriber database without any configurations. Export to your external CRM like Pipedrive and/or emailer like Mailchimp.
KEY FEATURES
Add custom imagery and text to fit your brand.
Incentivize more opt-ins without changing your website.
Sync subscribers in real time to WordPress, MemberPress, WooCommerce, GoogleSheets, MailChimp or Salesforce, or any other CRM through Zapier.
Contest Entry + Sweepstake + Special Offer Opt-in
Our way to offer an additional incentive to get visitors to opt-in. Behind the scenes, this triggers your Bread & Butter integration with Mailchimp or other CRM and mailers, kicking off your nurture process.
KEY FEATURES
Create pop-ups advertising contests, sweepstakes or promotions.
Add custom imagery and text to fit your brand.
Incentivize more opt-ins without changing your website.
Get full visitor profiles into your funnel.
Contact Us – Connect with a real person
The best way to reduce unwanted messages from filling up your inbox. Visitors are prompted to sign-in with a valid account before being able to get in touch with you, which shows their intent is more genuine.. We recommend you remove your generic contact email address from your website and replace it with our Contact Us tool.
KEY FEATURES
Give your prospects the chance to get in touch with you on any web page. Your visitors shouldn’t have to navigate your site in order to start a conversation.
The tool can be embedded directly, or docked into a corner.
Triggers an email directly to our Nurture Dashboard, and automatically pre-creates a daft reply ready for your marketers to send – no frustrating artificial chat bots.
Allow visitors to opt-in on any page.
Floats over your existing website content.
Eliminate spam by forcing a sign-in and only responding to verified visitors.
Gather additional information like phone number or company name (optional).
Works with our other tools such as Opt-in so you don’t ask for info you already know. If the visitor is already signed in, the Contact Us tool is ready to use.
No annoying Captcha needed!
Subscriber Profile (Sign up / Sign in)
Add a Subscriber widget to your website quickly and easily. When signed out, it acts as a friendly reminder to your visitors that they can sign in to get more out of your website. When signed in, visitors get a personalized experience, as well as a quick and easy way to log out.
KEY FEATURES
Add to your website or app navigation.
Clicking it prompts visitors to sign in or or sign out.
The previous sign-in type is always remembered.
Choose the tool location on your website by adjusting corners and px spacing.
De-identification Compliance (GDPR)
Our newest tool to ensure your compliance with all the latest data privacy laws. This feature allows the visitor to have their data pseudo-anonymized after conversion. Sleep better knowing your business is enabling compliance regardless of content and jurisdiction. All user data is securely handled & is GDPR, CCPA or Data Protection Laws ready.
KEY FEATURES
Let the visitors know that while they agree to give us their real information on conversion with their social login, our promise is to anonymize this data later on should they wish to opt out.
Add a de-identification link or button on your website to show compliance.
Starting the process validates the visitor De-identify process.
Security PIN is emailed for confirmation before anonymizing the user data.
An API is available to hook into your other applications to ensure the process is processed through everywhere you store customer data.
One-click legacy web forms
Did you know forms with more than 3 fields lead to a drop-off conversion rate of almost 5% per added field? Eliminate friction and get straight to asking the questions you care about. Autofill First Name, Last Name, and Email into your existing forms. Remove friction for visitors who have already opted in and never ask them the same question twice.
KEY FEATURES
Does not change your current workflows.
Clicking any field on your existing web form initiates the ‘Continue With’ sign in prompt.
The visitor conversion returns your form with fields filled out (first + last name, email address) and in addition to all your existing fields.
First-party Data is collected and assigned to this visitor in the Bread & butter dashboard, just like any other conversion.
Creates a customer user event in the Bread & Butter user journey so you can track your legacy form’s performance metrics.
Connect your existing web forms: WPForms, Ninja Forms, Gravity Forms, HubSpot, Salesforce, ZeroBounce, Calendly, Contact Form 7, Elementor.
ADVANCED WEB TOOLS
Authentication as a Service
Our easiest way to create an app or intranet sign in screen. Our tool functions as both a sign up and sign in page, dynamically providing your users with the right options to register, or sign-in.
KEY FEATURES
One-click with Google, Facebook, LinkedIn, etc. and visitors are automatically signed-in and added to your WordPress Database.
Ideal for creating an Intranet sign-in screen.
Restrict who can sign in to your corporate domain, leaving all outsiders out where they belong.
Select social providers to display & their order.
Personalized to your company name.
Ai-driven discovery workflow proposes the best sign-in option for each user.
Lock users to specific SSO e.g. Okta.
Enable Login Link & Email address sign-ups.
Choose which sign-in options are available to your users.
Social: Microsoft, Google, Facebook / Meta, Linkedin, Twitter/X, Salesforce, Basecamp, GitHub, Dropbox, Apple, Slack, Planning Center, Twitch, Intuit Quickbooks.
Enterprise: Microsoft, OneLogin, Google, Okta.
FIRST-PARTY DATA
Increase visibility into individual users and their actions. Supercharge your WordPress website with first-party data analytics that provide actionable insight. Find the macro and micro trends for each prospect, customer, and marketing campaign.
Custom Funnels & Conversion Events
Enriched User Profiles
Weekly Reports
User Journey Map (Agency Exclusive)
Real-Time Stats (Agency Exclusive)
Lead & Engagement Scores (Agency Exclusive)
ENHANCE YOUR CRM
Bread & Butter integrates with and passes valuable information to your existing CRM or acts as a standalone CRM. Get your sales pipeline moving. Increase your order size while decreasing time to close.
Verified Work Emails from any content gate or signup page.
Lead Scoring lets you prioritize and target the highest-quality prospects.
View the content and website activity history of each prospect.
Use your first-party data to tailor conversations, build rapport, and better understand customers’ needs.
Use simple or multi-stage sales funnels & automatically sync to CRMs or other 3rd party services.
MARKETING AUTOMATION
Smart automation. Zero coding experience required. Design custom workflows quickly. Keep data synchronized across multiple platforms and save serious time and money. Work on your business, not in your business.
Platform Integrations:
Google Analytics (GA4)
Google sheets
WordPress
WooCommerce
MemberPress
Mailchimp
Pipedrive
Slack
Zapier
Segment
Web Forms Hook up:
WPForms
Ninja Forms
Gravity Forms
HubSpot
Salesforce
ZeroBounce
Calendly
Contact Form 7
Elementor
Salesforce
各版本下載點
- 方法一：點下方版本號的連結下載 ZIP 檔案後，登入網站後台左側選單「外掛」的「安裝外掛」，然後選擇上方的「上傳外掛」，把下載回去的 ZIP 外掛打包檔案上傳上去安裝與啟用。
- 方法二：透過「安裝外掛」的畫面右方搜尋功能，搜尋外掛名稱「Bread & Butter: Gate content + Capture leads + Collect first-party data + Nurture with Ai agents」來進行安裝。
（建議使用方法二，確保安裝的版本符合當前運作的 WordPress 環境。
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